Hello world! I'm a social media evangelist, geek to English translator, writer, belly dancer, and transplant New Yorker.

Delivering User-Centric Web Design

About the Designer

I've been playing around on the net since 1999, picking up design skills in HTML, CSS, XML, Javascript, and PHP and using my art school and media background to design beautiful and usable websites. I have won awards for my web design by Writer's Digest and the United Nations. I have developed websites for several nonprofit groups as well as several arts groups and NYC-based businesses.

Design Philosophy

Building a website should be a pleasant and defining experience for any organization and its membership. An organization's website is its most important calling card, a mobilization tool and a community. A client's mission should be reflected in a dynamic, cutting-edge, yet user-friendly website that is widely accessible, cross-browser compatible, and is loaded with web 2.0 features.

I'm a big believer in feedback and education when is comes to building websites. It makes little sense for someone to build a custom-made car and hand someone the keys without showing them how to drive it; similarly, a website is designed for a client, and through a regular cycle of feedback, accompanied by staff training, it should become self-sustaining without the need of expensive developer intervention to make simple changes once the website is up and running.

The bottom line is that no arcane knowledge should be needed to understand how a website works, much less to administer it. A good website is beautiful in its simplicity.

Got a project? Contact me! Read my full resumé here.